It is an understatement to say that the reputations of NFL quarterback Tom Brady and his New England Patriots football team are taking hits that would make an all-pro linebacker proud. Both Brady and the Patriots are iconic brands that now find themselves in a crisis communications disaster. Unfortunately, like many brands, they brought the disaster upon […]
As long as there are humans, there will be crises. And as long as humans work for organizations, there will be organizational crises. Yes, that sounds like a Captain Obvious statement, but is your organization about to shoot an air ball and find itself on the national news because of an obvious crisis? That’s what’s happened with […]
I learned a valuable lesson yesterday. If you park your car under a tree with the windows down, a bird may just poop in it. In other words, if you do the things that set your organization up for a crisis, a crisis is probably what you’ll get. Many people are caught off guard when […]
There are thousands of for-profit and non-profit organizations in America and I am confident none of them list “create a crisis” among their business objectives. However, many of them manage it without much effort. And to their chagrin, they find they’re quite good at it. You read that correctly. Everyday organizations – more specifically executive […]