Let’s be honest, writing for the chief executive officer of any organization is a sweet gig, but it comes with a fair amount of pressure. Question is, if you’re responsible for putting words in the “Big Guy’s” mouth, is what’s coming out increasing your value as a trusted ally or is it increasing your chances of becoming an insurance agent? (Not that there’s anything wrong with that.)
Every corporate communicator knows consistent access to top brass equals influence, however influence can vaporize faster than steam coming off boiling water. Here are five ways to become a successful executive communicator — and stay that way. Continue Reading